New Book Release: Martial Arts Character Education Lesson Plans for Children

Find Out How to Skyrocket Your Retention Rates and Become a Rock Star in Your Community…

Character Education Lesson Plans both books

Besides getting students, what’s the biggest challenge any martial arts school owner can face?

That’s right – it’s student retention!

Keeping students and getting parents to be raving fans of your school is the key to long-term martial arts business success. If you can master martial arts marketing, you’re halfway there…

But, if you can master the art of martial arts student retention, you can bank on keeping the doors to your martial arts school open for a good long time. Having high student retention also means that you are doing things right, because you’re keeping your clients happy.

And, if you teach kids, your “clients” are parents, plain and simple. So how do you turn skeptical moms and dads into raving fans? It’s easy, when you know how…

Find Out the Secrets for Turning Skeptical Parents Into Raving Fans

Martial Arts Character Education Lesson PlansIn my new book, Martial Arts Character Education Lesson Plans for Children: A Complete 16-Week Curriculum for Teaching Character Values and Life Skills in Your Martial Art School, I’ll reveal to you my secrets for turning every single parent who walks in your door into a raving fan.

But that’s not even the best part… I am also going to show you how to help your students become the absolute happiest kids on the block! I mean, that’s what it’s all about, right?

Let’s be honest; if you only wanted to make a lot of money, you’d have picked another profession. There are much easier ways to make a good living than starting and running a martial arts school.

However, that’s not to say that you can’t make a good living teaching martial arts, because you can. You just have to know how to turn out great students teaching superior martial arts while keeping their parents happy…

Get a Complete 16-Week System for Teaching Character Values and Mat Chats

And that’s what this book is all about. Here’s just a small sample of what you’ll learn in Martial Arts Character Education Lesson Plans for Children: A Complete 16-Week Curriculum for Teaching Character Values and Life Skills in Your Martial Art School:

  • What benefits are there to teaching a character education program in your school? I mean, don’t we already do this? Find out in chapter one…
  • Want to become a rock star in your town? You can! The second chapter explains why your skills and services as a character education specialist are more in demand than ever…
  • Find out how to turn boring mat chats into interactive fun time that your students will actually look forward to!
  • The deadly mistake you must avoid if you want to maintain your credibility as a character development expert? Find out in chapter 4…
  • What must you know about how kids learn and develop in order to teach life skills and character values in your martial arts school? Chapter 5 reveals exactly what I’ve learned from two decades of teaching this program in my own schools…
  • Find out what you can do to “supercharge” the results from your character development programs – and drive the excitement factor in your classes through the roof!
  • SPECIAL BONUS SECTION!!! Everything you need to know about teaching children’s martial arts like a pro… if you’ve ever been frustrated with teaching children’s martial arts classes, you MUST read this section!

Easily Worth 10 Times The Price…

I realize that I could have easily sold this program for ten times the advertised price. And I’m fully aware that others are licensing their character development programs and curricula for a minimum of $150.00 a month.

But, I’m more concerned with helping school owners succeed than I am with lining my pockets. And, I sincerely believe in the power of this program, so I want to get it into as many hands as possible.

I strongly advise that you do not let the comparatively low price fool you into believing that there’s little value here, because the benefits you’ll receive from implementing this program in your studio are immeasurable.

This program will bring you higher student retention and help you become a rock star in your community. Get your copy in Amazon’s convenient and portable Kindle format today!

Buy at Amazon


  1. Andrea Carbon on September 28, 2012 at 8:03 am

    I have bought a few products from Michael Massie and especially liked SDBP. I would have found the character education book very useful but it is not available on kindle to people in the UK. This is a shame. There is no option to buy this in any other way. I would have also bought the rotating curriculum too. I have a small dojo and run it single-handedly and would find this publications very useful. Please make them available to us in the UK or if you can’t do that, at least send me a digital download, as you did with SDBP and I will pay via paypal.

  2. Mike Massie on October 3, 2012 at 8:41 am

    Hi Andrea,

    I answered your questions on Facebook. Let me know if you have any additional questions!

    – MM

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