Podcasts
Martial Arts Business Podcast Episode 37: Interview With Dave Chesser
“How Not Starting A Martial Art School Can Help You Start A Martial Art School!” In this episode of the podcast Mike interviews internal martial arts instructor and kettlebell coach Dave Chesser. As a young man, Dave saved his money and moved to Taiwan to study internal martial arts with the masters. His goal was…
Read MoreMartial Arts Business Podcast Episode 35: Pricing, Selling, And Having Haters
In this episode of the Martial Arts Business Podcast, Mike Massie discusses pricing, advertising your prices, and when the ideal time is to reveal your prices. Mike also provides some perspective on haters and what it really means for you and your business when people criticize you. And, in the Tip of the Week, Mike…
Read MorePodcast Episode 34: Filling In Gaps In Your Martial Arts Business Knowledge
In this podcast episode, Mike explains why having gaps in your martial arts business knowledge and systems can keep you from achieving your financial goals for your dojo. And, in the Tip of the Week, Mike provides tips on accelerating your learning in the areas of martial art school management and marketing, and he explains…
Read MoreMartial Arts Business Podcast Ep 33: Interview With Tom Whitaker
In this week’s Martial Arts Business Podcast Mike interviews an old friend of his, Tom Whitaker from Collinsville, Illinois. Tom is a longtime martial artist and a former professional kickboxer, and he runs a very successful school in a town of just under 25,000 people. Yet, despite operating in a small town he and his…
Read MorePodcast Episode 31: Are Cash Outs Good For Your School?
In this podcast episode, Mike Massie discusses the practice of cash outs, also known as paid in full memberships, in the context of whether or not they are a wise practice for martial art school owners to adopt. And, in the Tip of the Week, Mike shares some simple tips to help you manage your…
Read MorePodcast Episode 32: Mike’s Epic Rant and How To Clone Yourself
Ever wish you could clone yourself in your dojo? I think everyone does at some point. In this week’s podcast episode, I explain how to develop staff members who can do the things you do just as well, and sometimes even better, so you can have a life outside of the dojo. Also, I go…
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